takalluf(m): formality

Description of takalluf: Takalluf is an Urdu noun denoting excessive formality, ceremony, or pretense in social interactions, often involving unnecessary effort to impress or show respect. Unlike genuine hospitality, which flows naturally, takalluf imposes artificial constraints that hinder comfort. Differs from mere politeness by its burdensome, affected nature. In Urdu poetry, it evokes insincere etiquette, as in Ghalib's verses critiquing social facades.